Headspace B2B

Date: 2025

Categories: UX Research, Design System, Prototype & Test, Product Design 

My role: UX Designer

Date: 2025

Categories: UX Research, Design System, Prototype & Test, Product Design 

My role: UX Designer

The company Headspace is exploring a new B2B business model: a marketplace where companies and professionals can create their account and publish their own content from meditations and wellness programs to resources in different formats.

The company Headspace is exploring a new B2B business model: a marketplace where companies and professionals can create their account and publish their own content from meditations and wellness programs to resources in different formats.

Problem

The problem was that Headspace wanted to create a business model for the application to be offered to B2B clients. With the possibility of creating their own account and publishing their own content in a marketplace (folders, resources, etc.)

  • Access and browse different resources from other companies

  • Access, browse and modify their own created resources and folders

  • Classification of resources by folders

  • Create resources and save them as published or drafts

  • Create resources that can be classified by tags

  • Create folders to add resources and organize information

  • Advanced searches

  • Log in with an unregistered account

  • Log in with an already registered account

  • New account with company information

Solution

Solution

Develop the necessary objectives established so that the new business model proposal covers all needs in a functional, intuitive way and similar to the current application model.

  • Create several interaction flows where the problem options are executed

  • Develop the interface details of the Headspace app by analyzing and replicating from scratch certain interface elements

  • Build the Headspace Design System constructed following the Atomic Design paradigm

  • Create several interaction flows where the problem options are executed

  • Low-fidelity prototype with interaction flows

  • High-fidelity prototype adapting the interaction flows to the Headspace design system

Research

Analysis - Systemic design creation 

Through research and analysis of Headspace, the complete design system of the application was built by replicating the interface. Recreating the typography, color palette, style elements, interaction elements, iconography…

Define

Workflow - Low-fidelity prototype 

Several interaction flows were created where the necessary functions to create the marketplace space were developed in a low-fidelity prototype proposal to identify errors and improvement points.

Ideate

User testing 

Evaluation of the proposal through user testing on the low-fidelity prototype in order to detect potential usability problems. After analyzing and identifying critical aspects, we proceed to iterate the prototype.

Solution

High-fidelity prototype

Final proposal of a high-fidelity prototype of the new business model for the Headspace application for companies and professionals that allows creating, modifying and sharing their own content.

2025 © KATIA CARDO

2025 © KATIA CARDO

2025 © KATIA CARDO